Bellator Season 10 debuted this past Friday night with Bellator 110 which took place live at the Mohegan Sun Arena in Uncasville, Connecticut. The event saw both Rampage Jackson and King Mo Lawal advancing to the finals of the light heavyweight tournament.
According to Nielsen sources, Bellator 110’s preliminary viewership landed at 880,000 total viewers and has since increased 13% to 1 million total viewers thanks to the live+3 DVR numbers.
There were also significant increases in the peak numbers and demographic numbers including the Jackson-M’Pumbu peak moving from 1.3 million to 1.5 million, King Mo-Zayats moving from 1.0 million to 1.1 million and the demo rating increasing up to 0.7 in the M18-49 demographic.
The 1.5 million peak during the Jackson-M’Pumbu fight is now a new Bellator record, beating Bellator 106’s peak of 1.4 million back during season 9.
As a reminder, this adjustments was due to the live + 3 (DVR) numbers which will be released every Tuesday. For those new to Nielsen ratings terminology, live + 3 is a equal to a total of live viewership plus 3 days worth of DVR usage.
Stay with TheMMAReport.com for ongoing coverage of the Nielsen ratings battle between Bellator MMA and the UFC.