The Ultimate Fighter 19 Finale took place on Sunday at the Mandalay Bay Events Center in Las Vegas, Nevada and was headlined by Frankie Edgar defeating BJ Penn by stoppage in their trilogy bout.
According to Nielson sources, the main card had 1,000,000 viewers in the preliminary ratings and this is up nearly seven percent from the previous Sunday night fight card in March.
In addition, this marks the third time in 2014 that a UFC main card broadcast on Fox Sports 1 has reached the 1 million viewer mark and two of the last three main card on Fox Sports 1 have reached at least 1 million viewers.
The preliminary card also aired on Fox Sports 1 and had 774,000 viewers in the preliminary ratings. The preliminary card viewership on Sunday was above the previous Fight Night prelims on Fox Sports 1 (UFC Fight Night 44 – 500,000) and this is the second best viewership for a Fight Night/TUF Finale preliminary card in 2014. With the viewership from Sunday, the average viewership for a Fight Night/TUF Finale main card on Fox Sports 1 in 2014 is now at 865,000
Here is the history of the UFC Fight Night preliminary viewership in 2014 on Fox Sports 1.
UFC Fight Night 35: 629,000 (Prelims – 220,000)
UFC Fight Night 36: 1,400,000
UFC Fight Night 38: 936,000 (Prelims – 369,000)
TUF Nations Finale: 641,000 (Prelims – 263,000)
UFC Fight Night 40: 655,000
TUF Brazil 3 Finale: 609,000 (Prelims – 560,000)
UFC Fight Night 42: 1,217,000 (Prelims – 812,000)
UFC Fight Night 44: 702,000 (Prelims – 500,000)
TUF 19 Finale: 1,000,000 (Prelims – 774,000)
Update: Fox Sports released figures for their viewership over the weekend, which included Fox Sports 1 being the number one ad-supported cable sports network in primetime on July 5th and 6th.
Television Audience Highlights:
– Among Adults 18-49, FOX Sports 1 was the No. 1 ad-supported cable sports network in prime time three of the last ten days: 6/28, 7/5 and 7/6.
– On Friday (7/4), the UFC 175 WEIGH-IN on AMERICA’S PREGAME scored 205,000 viewers making it the most-watched edition of AMERICA’S PREGAME since its premiere.
– On Saturday (7/5), UFC 175 PRELIMS recorded 1,010,000 viewers and is the second-most watched UFC PPV Prelim card in FOX Sports 1 history behind UFC 168 PRELIMS (1,554,000).
– FOX Sports 1 was the No. 1 ad-supported cable sports network from 8:00-10:00 PM on Saturday night (7/5) and No. 12 out of all 103 Nielsen-rated cable networks in that time period.
– Sunday (7/6) is the second-most watched Sunday in FOX Sports 1 history, averaging 289,000 viewers (6:00 AM ET-6:00 AM ET).
– THE ULTIMATE FIGHTER SEASON 19 FINALE PRELIMS and THE ULTIMATE FIGHTER SEASON 19 FINALE propelled FOX Sports 1 to the top spot among all ad-supported cable sports networks on Sunday (7/6) from 7:00 PM ET-12:00 AM ET in A18-34 (270,000), A18-49 (583,000), A25-54 (577,000), M18-34 (168,000), M18-49 (404,000) and M25-54 (396,000).
– THE ULTIMATE FIGHTER SEASON 19 FINALE main card scored 1,016,000 viewers and key young demos were up compared to the Season 18 finale: A18-34, +13% (321,000 vs. 285,000); A18-49, +4% (678,000 vs. 653,000); and M18-34, +13% (203,000 vs. 179,000).
– Following THE ULTIMATE FIGHTER SEASON 19 FINALE, FOX SPORTS LIVE averaged 391,000 viewers from 11:39 PM ET-12:47 AM ET, making it the most-watched Sunday edition of FOX SPORTS LIVE ever and the ninth most-watched overall.
Digital Audience Highlights:
– In addition to big television audiences, the UFC Channel on FOXSports.com also saw spikes generated by Red, White & Fight Week.
– On 7/5, FOXSports.com/UFC posted its largest Saturday of 2014 based on unique visitors and visits, and outperformed its average Saturday Fight Night traffic in 2014 by +159%.
– On 7/6. FOXSports.com/UFC scored its best Sunday of 2014 based on unique visitors, visits and page views.
– 7/6 is the second largest day in 2014 for FOXSports.com/UFC (trailing only 4/21), and is the fifth largest Sunday on record for the channel overall.
– Key traffic driver on 7/6 was coverage of Ronda Rousey’s quick and epic KO of Alexis Davis.
– 395% more visits compared to prior Sundays following Saturday Fight Nights this year.
In terms of visits, 7/6 is now FOXSports.com/UFC’s No. 1 THE ULTIMATE FIGHTER FINALE day ever.
– “Ronda Reacts to her Epic KO” is currently the No. 1 UFC video on FOXSports.com for 2014 year-to-date.
– Sunday 7/6 was the biggest day ever for FightTrax, while Saturday 7/5 was FightTrax’ second biggest day.
Stay tuned to TheMMAReport.com for more updates on MMA TV ratings.