Bellator 104 took place on Friday night in Iowa and the main card featured the semifinals of the season nine welterweight tournament as Rick Hawn and Ron Keslar advanced to the final.
According to Nielsen sources, Bellator 104’s preliminary viewership number landed at 539k total viewers, and has since increased 11% to 684k total viewers thanks to the live+3 DVR numbers.
This is the second week in a row since moving back to Friday’s that Bellator failed to eclipse the 700k total viewership number for the live+3 DVR number.
When it came to the #Rampage4Real reality show, the preliminary number landed at 449k total viewers, and has since increased 5% to 473k total viewers thanks to the live+3 DVR numbers.
For more information on what this means and on Nielsen ratings in general, check out my article from earlier in the week here.
As a reminder, this adjustments was due to the live + 3 (DVR) numbers which will be released every Tuesday. For those new to Nielsen ratings terminology, live + 3 is a equal to a total of live viewership plus 3 days worth of DVR usage.
Stay with TheMMAReport.com for ongoing coverage of the Nielsen ratings battle between Bellator MMA and the UFC.